Author Archive
New Dog Exercise Toy! Help your customers!
Over 50% of your Customers have dogs that are overweight! Help solve their problems…
Our new Tail Teasers dog exercise toy will help solve your customers’ problems, while making you money!
You sell super-premium pet foods to help keep them healthy, why not sell them a dog exercise toy to help keep them fit too?
About the Toy…
This is an innovative, one piece design comprised of a flexible rod encased in a woven nylon cord. The joint is reinforced by a durable rubber collar. Therefore, super durable! Check it out!
Educate your customers on the importance of “play”, a great way to sell more dog toys!
Much of what I am about to say may seem like common sense, but common sense is not always common practice.
Too many of us have dogs that sit around all day while we are at work. When we arrive home, we are often too tired to exercise and ‘play’ with our dogs and ourselves. I think we need to remind ourselves and our customers about the importance of play within humans and dogs. Physical activity is good for your health both mentally and physically. It’s good for your dog too!
In dogs, it helps prevent destructive behavior. It provides a release that enables them to express their natural behaviors…. instead of chewing up your new leather shoes! Explain this to your customers. There are wide varieties of new and different toys on the market which you can sell to your customers to help them benefit from play!
Why customers should buy life jackets for their dogs
I am asked many questions regarding life jackets quite often, so I think it is helpful to explain why a dog needs a life jacket.
Condensed version, a quick in-store sales pitch to your customers:
1. If a dog falls overboard on a boat (or deck or dock) the life jacket ‘grab handle’ will enable one to locate the dog and easily pull it back on board. (Click here to see demo video of how this works.)
2. It enables many non-swimming dogs to swim. Many dogs, believe it or not, do not know how to swim. I have heard many stories from pet owners that got their scared, old, or non-swimming dogs (Dobermans, Boxers, etc) to swim as a result of wearing one of our life jackets.
3. It reduces fatigue allows dogs to swim for longer, thus extending exercise and playtime!
A good article to help you sell more toys
This article recently appeared in the digital Version of Pet Business magazine. I think there is some great information that can help change how you think about dog toys, and at the same time, help you to sell more toys.
We were not interviewed for this article, but we do appreciate the reference to our puzzle toys!
http://www.petbusiness.com/articles/2010-05-31/Playtime-for-Canines
Why the Indies will Survive and Thrive in the Pet Industry
Having been in the pet industry many years, I just want to mention why I think the independent retailers in the pet industry will survive and thrive. In my mind it’s pretty simple actually:
1. It does not make sense to ship dog food online: it’s simply too heavy, the shipping can cost as much as the food. The good news for the Indie is the consumers must go to stores to buy their dog food, and they usually buy additional products (and toys!).
2. There are many services that pet owners need: grooming, training, day-care and boarding that are primarily dominated by independent business owners. This brings people into brick-and-mortar stores where they spend money.
3. The owners and personnel of the Indies are passionate and knowledgeable about the pet products they sell. They provide a level of service, experience and education on a one-to-one basis that can’t be duplicated by the online experience.
I’m sure there are many other reasons why the Indies will survive and thrive, but these are the top of mind reasons for me.
Please comment with your reasons.
