What this Blog is About

This blog is geared toward helping Independently Owned Specialty Retailers grow their business — or “Indies” as we like to call them.  As Marketers, Merchandisers, Salespeople employed in the pet industry by Kyjen, we work with individual Specialty Retailers from across the globe on a daily basis. We thought, “Why not create a blog to pass along our experiences to other Independent Retailers.” Although our focus is primarily the pet industry, we feel the content is relevant to any specialty.

– The Kyjen Team

New Chew Toy, Unlike Any Other

Introducing a revolutionary boredom buster

Combine a dog’s natural drive to chew with a problem-solving challenge and you have the most revolutionary boredom buster of all time – Seamsters! We’ve designed a rubber toy in which dogs are actually interested! Long, thin strips of rawhide are threaded through deep, reinforced slotted holes in the rubber shells. The dried and hardened rawhide becomes a tough seam that challenges a dog to “destroy” it.

Constructive chewing is IN, destructive chewing is OUT

Dogs of all ages need to chew. If not given the proper outlet, destructive chewing can result. Seamsters provide a longer-lasting, challenging outlet for a dog’s natural chewing drive. Both wild and domestic dogs spend hours chewing to keep their jaws strong and their teeth clean.

Non-toxic, natural rubber and knot-free rawhide

Made of vanilla-scented, natural, non-toxic rubber and stitched with thin, knot-free strips of rawhide, these puzzles will provide hours of distraction. The rawhide strips are digestion-friendly – no need to worry about rawhide knots or large awkward-shaped pieces that might choke a dog. The entire package is irradiated for an extra dose of safety. Consumers wet the rawhide for just a few minutes. After rethreading the toy, they let it dry and harden – then the fun begins again!
We offer several shapes and sizes, some even have the added bonus of a hollow treat chamber for twice the reward.

It’s easy… Fill. Stitch. Destroy. Repeat!

  • Restitchable, repeatable fun
  • Seamsters stand up to the toughest chewers
  • Bonus – they clean teeth and strengthen gums

Giant, Ginormous Dog Toys Are Here!

Ginormous toys are here! We took 3 of our best sellers and made them even more awesome!

Ginormous Gator with 32 squeakers!
Ginormous Invincibles Snake with 12 squeakers!
And Ginormous Hide a Squirrel with 6 squeaking squirrels inside!

Shop now at kyjen.com

Something Big is Coming…

Get ready for big sales and big profits.

Stay tuned…

The Holidays Are Coming… Fast!

Don’t forget to stock up on the latest and greatest Kyjen products for the Holiday season. Order early, because once we’re out, we’re out for the season!

Be sure to check everything on clearance too, for great stocking-stuffer ideas!

BIG WINNERS at Picture People!

As you may remember, we recently partnered with Picture People in their big photo contest.  At last, we know who the winners are!!

BEST PHOTO: RHONDA TAYLOR of Conestoga, PA
LOOK-A-LIKE: LAURA PALLOTTA of Waretown, NJ

Our biggest congrats were, needless to say, in order!  In addition, our assignment was to send a Big Pile of Everything… only one problem… our resident lover of BIG attention jumped into the box and wanted to go along!

Check out Macallan below, and be watching for photos from the recipients!

Fun and Games!

Greetings to all of our retail friends – it was great fun to run into many of you last week at the Global Pet Expo in Orlando. We’ll be in booth 2310 at the April Backer Show, so stop by if you’re in town!

Just wanted to send out a quick reminder for Picture People… here’s our little video about their contest.

Wags to Riches Photo Contest at Picture People

Here at Kyjen, we’re always dreaming up ways to get the word out in a WIN-WIN fashion that really benefits our specialty retailers… This month we teamed up with Picture People, and boy, did we have fun!

They’ve got a fantastic contest going – check out the video, and then check out your nearest Pet People!

Mouthfuls: Good Displays. Great Stuff. Sensational Specialty Retailer!

I’m in Mouthfuls every other week buying dog food since, as it turns out, feeding 300 pounds of retriever is no small feat! Milo, Macallan, O’Malley, and I give this place our biggest “paws up” rating.

Here’s why Mouthfuls rocks…

Atmosphere – Cozy neighborhood vibe… irresistible front window display, inviting atmosphere of abundance, great lighting, displays of varying heights arranged to draw customers through the store, just enough “departmentalization” to make products easy to find

Employees – Deb and the team are accessible, authentic, and enthusiastic – they really know their customers and care about their dogs.

Displays – Toys are set up in a casual “play-with-me” fashion via bins along the wall, leashes are organized and visible. There’s an inviting bakery case, and even a treat bar… and always something to play with on the checkout counter!

Assortment – Toys, travel gear, beds, food, and specialty treats – something for everyone — and the K-9’s love the abundance of Kyjen.

Sales Savvy – In tune with modern times, Mouthfuls has an attractive shoppable website that tells their story, as well as a Facebook page, and a blog. These folks are wise enough, however, to cover all of the bases – they recognize the importance of community involvement and in-store events, such as photos with Santa.

In short, Mouthfuls fosters a spirit of neighborhood camaraderie that keeps us coming back again and again. One of the rare specialty retailers that’s doing everything right!

Visit www.mouthfuls.net and you’ll be inspired immediately.

What can you improve? With the help of Kyjen and our new home runs like Invincibles and Dog Games, we invite you to get with the program!

If you’re a wholesaler, be sure to opt in at www.kyjen.com we’ll keep you up to date on the latest and greatest!

For display ideas, send a photo of your store to me at Kim_m@kyjen.com.

We hope to see you in Orlando at the Global Pet Expo March 16-18 – Booth 1001!


Toys That Play Back!

Pet Business posted a great article on the web. Toys that play back can greatly help your business!

Puzzle toys!

Do your customers tell you how smart their dogs are? Our new and unique line of interactive puzzle toys will test out your dog’s problem solving skills. The puzzle toys have varying degrees of difficulty to continually challenge and entertain even the smartest dogs! Try them out!

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